ComputerWeekly.com – Getting Women into Technology – It's a talent contest, not a gender war
By Diane Kegley, CMO, RichRelevance
When I started my tech career 20 years ago, I was repeatedly warned that I was entering a ‘man’s world’. I have, however, always firmly believed that a successful career in technology is due to talent, regardless of gender.
My first introduction to the technology industry was at enterprise software firm Sybase. Here, I had to convince them that a new attitude and fresh approach could bring dividends to the technical arena, and then all I had to do was prove it! On my very first business trip, I studied all the technical manuals I could find, because I wanted to understand the software from the inside out. If I could understand the market and the customer’s mindset, I could market the product much more effectively.