RichRelevance Unveils Spring’20 Release: Self-Serve Machine Learning for Power Users, Data Scientists Need not Apply

Latest release features advanced personalization capabilities for greater business user controlled experimentation with new algorithms, and a first-in-the-market real-time streaming catalog API 

San Francisco, California – May 7, 2020 – RichRelevance, the global leader in experience personalization, today announced their latest Spring’20 Release. With this release, retailers and brands can deploy advanced personalization algorithms without dependence on data scientists and IT experts, leading to faster time to market. The spring release is a milestone in the company’s vision to drive revenue growth from personalization strategies with a focus on continuous optimization using a combination of machine-driven and human-controlled experimentation, to improve accuracy and relevance.

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RichRelevance Named a Leader in Gartner 2019 Magic Quadrant for Personalization Engines

San Francisco & London 9th July 2019 – RichRelevance, the global leader in experience personalization and the first to deliver on hyper-personalization, has been named a ‘Leader’ in this year’s Gartner Magic Quadrant for Personalization Engines[1]. 

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RichRelevance Transforms B2B Digital Experiences with Hyper-Personalization

Leader in AI-driven personalization to host session on Digital Innovation at B2B Online conference in Chicago

San Francisco, CA – April 29, 2019 – RichRelevance, the global leader in Experience Personalization, today announced that brands, manufacturers and wholesalers are increasingly embracing RichRelevance’s AI-driven Hyper-personalization to complement traditional sales channels and drive digital revenue growth. RichRelevance’s comprehensive B2B personalization solution allows B2B leaders to simplify, guide and help their customers navigate complex buying processes as research and purchasing increasingly shifts online. With RichRelevance, B2B leaders can use proven technology to meet and exceed buyer expectations for a self-service, consumerized experience that is both memorable and relevant.

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RichRelevance Appoints Derek Strong as Chief Customer Officer

Seasoned SaaS executive to champion global customer success for leading brands and retailers to drive digital growth with Hyper-Personalization

San Francisco, CA – March 26, 2019 – RichRelevance, the global leader in Experience Personalization, today announced the appointment of Derek Strong as Chief Customer Officer.  In this role, Strong will be responsible for continuing to drive customer success for RichRelevance’s top B2B and B2C brands as they turn to Hyper-Personalization to grow their digital revenue by driving engagement and conversion.

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RichRelevance Concludes Successful EMEA Personalisation Summit, Announces Awards for Personalisation Excellence

Over 100 Retailers and Brands from across Europe participated in focused sessions for best practices in personalisation, networking with industry peers and heard new use cases on how businesses are enabled by hyper-personalisation

 London, UK, March 18th, 2019 RichRelevance, the global leader in Experience Personalisation, has just concluded its 8th annual EMEA Summit, Rethink Personalisation, which took place on February 26th – 27th 2019 at Hanbury Manor in Hertfordshire. The Rethink Personalisation summit is the only European forum to be dedicated exclusively to the subject of Hyper-Personalisation.

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RichRelevance Winter ’19 Delivers on Hyper-Personalization to Individualize Shopping Experiences at Scale

New NLP for Recommend™ extracts textual insights to help promote new and long tail products immediately, and learns from in-session signals to increase relevance in real-time

Xen AI auto-discovers meaningful customer segments and affinities to rapidly identify under-performing and hidden segments and detect opportunities for increased revenue

Shoptalk 2019 – Las Vegas, NV – March 6, 2019 – RichRelevance, the leader in Experience Personalization, today announced innovations that allow digital leaders to apply Deep Learning (DL) and Natural Language Processing (NLP) to create the industry’s most memorable, relevant shopping experiences at scale. These latest enhancements to the Personalization Cloud, Hyper-Personalization, advance the industry beyond basic segment-based personalization to engage every customer as an individual with inspiring content, offers and promotions in real-time and at scale. The result is that digital marketing leaders understand each shopper’s unique goals throughout the customer lifecycle, and can deliver consistent, branded experiences across all channels to drive digital growth.

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RichRelevance Build™ Helps Digital Leaders Extend Hyper-Personalization Into Newer Digital Touchpoints Beyond Just Web, Mobile and Email

From Contact Centers, Executive Briefing Centers, Chatbots, Digital Kiosks, and more, enterprises can now create inventive and personalized customer experiences

eTail West – Palm Springs, CA – Feb 20, 2019 – RichRelevance, the global leader in Experience Personalization, today announced that the next generation of RichRelevance Build™ is helping enterprise customers extend their brand into new digital channels and use data to create innovative, personalized customer experiences.

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RichRelevance Introduces Hyper-Personalization for Digital Marketing: The Pinnacle of AI-Driven Personalization with Deep Learning

Basic personalization gives way to individual experiences at scale; enhances both marketing and commerce investments for digital leaders

NRF Big Show 2019 – New York, NY – January 14, 2019 – RichRelevance, the global leader in Experience Personalization, today unveiled Hyper-Personalization with Deep Learning, the next tier of AI technology to drive digital growth, engagement, and revenue by staging compelling customer experiences across the commerce lifecycle. Hyper-Personalization helps define how digital business leaders will bridge marketing and commerce clouds to engage every customer as an individual – in real time, at global scale – and enhance the value of existing investments in both which focus on basic personalization.

“Delivering memorable experiences is the only way forward for brands and retailers to create competitive differentiation,” said Carl Theobald, President and CEO of RichRelevance. “Yet many companies struggle in this regard due to the fragmentation of roles and responsibilities across marketing and commerce. Digital leaders need to rethink personalization in light of emerging AI technologies which will in turn reframe organizational boundaries and better foster collaboration.”

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