Adotas — "RichRelevance enRICHes E-tailer Recommendations"

RichRelevance — the brainchild of CEO David Selinger, who is credited with creating Amazon.com’s personalization and recommendation engine — is introducing enRICH for Brands, which offer targeted rich media ads (with anything from video tutorials, testimonials, and couponing to trials and reviews) integrated within retailers’ product recommendations.

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This post was written by RichRelevance

ABOUT RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.
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