Epoca Case Study

  • RETAIL SEGMENT: Beauty
  • PRODUCT: Experience Personalization Suite: Find™, Recommend™, and Engage™
  • CHALLENGE: Época Cosméticos had aggressive growth plans but was unable to deliver results with the legacy technologies, and saw the possibility of generating real performance gains with the RichRelevance Personalization platform.
  • RESULTS: Época Cosméticos leveraged the entire RichRelevance Experience Personalization platform powered by Xen AI™, including Find™, the unique, integrated personalized search solution, to create individualized experiences throughout the site.
    +17% conversion rate on the Homepage
    3x more Engagement,
    4% inc. in conversion
    -47% Bounce Rate
    55% Increase in Average Cart Value
    +1Mil New SEO Terms Indexed by Google

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