The harder retailers work to get us to buy on their products, it seems, the lazier we can be.
Who needs to go into the store now that product recommendation engine RichRelevance and interactive marketing firm, and member of the Augmented Reality (AR) Consortium, Zugara just unveiled Fashionista, a solution that allows shoppers to try on items using a computer and Webcam.
by David Selinger
Anticipating that a financial crisis like the one we’re currently experiencing wasn’t far away, I’ve run my company, richrelevance, on a zero-fat budget, raising small rounds of capital to ensure our team built the discipline to operate with small budgets. Yet, anticipation of the downturn does not make me immune to the shift. External risks in every business have changed. None of us will go through the next 18 months without significant impact.
Online recommendation service richrelevance taps Darren Vengroff, formerly of Amazon.com, as Chief Scientist.
Renowned computer scientist Darren Vengroff has taken on a new role as richrelevance’s chief scientist. He’ll be leading tech strategy and development, as well as working closely with CEO David Selinger. Vengroff previously was CTO of and co-founded Pelago, a company best known for its Twitter mobile app, Whrrl. Earlier, he served as principal engineer at Amazon.com.
richrelevance hired DARREN VENGROFF as chief scientist. Vengroff previously served as principal engineer at Amazon.com.
Darren Vengroff was named chief scientist at San Francisco’s Richrelevance. He previously was principal engineer at Amazon.com Inc.
by Interview with David Selinger
David Selinger, CEO, Rich Velevance, talks about how to personalize your offerings by visitor to sell more and make more.
One of the most powerful features of Amazon.com’s service is the recommendations it gives to customers who are looking for books and other products they purchase. Having all sorts of options such as being able to see great photos of products and knowing that shipping is free is nice, but being able to know what other purchased can do the most in helping you decide what product is best for you.