More than a quarter of online sales in Dallas on Thanksgiving Day were made via mobile devices with the average online ticket surpassing $200, according to new information released by RichRelevance.
The San Francisco-based company used data that viewed shopping behavior from 100 websites on Thanksgiving Day. In Dallas, mobile sales accounted for 25.7 percent of total sales, while in Houston’s accounted for 22.2 percent and Austin’s accounted for 15.8 percent.
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Nearly four in ten Americans plan to spend less this holiday season than last, a report by Florida-based Bankrate.com (NYSE: RATE) released Monday shows.
Only 14 percent of Americans plan to spend more than in 2012, while 47 percent will spend the same as last year, according to Princeton Survey Research Associates International, which conducted a national survey of 1,002 adults on behalf of Bankrate.
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Big Data is giving organizations the ability to acquire a lot of actionable insights. But with so much data in hand, some companies are overwhelmed. Experts share six tips to stop the Big Data overload.
It is no secret that the amount of data is growing exponentially. According to EMC, the digital universe is going to grow to more than 40,000 exabytes by 2020. The number alone is intimidating. Making the most of data can be even more daunting.
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This is a guest post by David Selinger, chief executive of RichRelevance on discrimination in the tech industry
Members of my leadership team have previously weighed in on the topic of diversification in high tech and specifically Silicon Valley. Now I want to lean in to this topic, in response to a piece in the San Jose Mercury News.
The author, Vivek Ranadivé, chief executive of TIBCO, does not believe that discrimination exists in Silicon Valley. I disagree.
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Holiday marketers, your traditional plans are already rolling out, but as we speak, 64.8% of your consumers are still turning to social media for gift ideas. So why not give your holiday marketing an extra boost? It’s never too late to partner with your consumers and inspire them to engage in some last minute social sharing.
According to Nielsen, 92% of consumers say they trust earned media, such as recommendations from friends and family, above all other forms of advertising. Here are three quick ways to encourage consumers to make last minute holiday recommendations that will help increase sales:
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Most major retailers reported increased sales this holiday from Thanksgiving through Cyber Monday, thanks in part to m-commerce.
Notably, mobile spending reached $314 million on Black Friday, out of the total $1.512 billion spent online that day, comScore found. Plus, mobile sales accounted for $350 million of Cyber Monday’s $2.085 billion in online sales.
M-commerce sales accounted for nearly 21 percent of total Black Friday online sales and 17 percent of Cyber Monday sales.
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While some retailers are reporting record online sales for the Thanksgiving weekend, mobile commerce is emerging as a holiday star in its own right.
Mobile commerce sales accounted for nearly 21% of total Black Friday digital sales in the United States, $314 million out of $1.512 billion, and nearly 17% of Cyber Monday sales, $350 million out of $2.085 billion, Internet research firm comScore Inc. reports. Black Friday is the day after Thanksgiving; Cyber Monday is the following Monday. Both are typically among the largest online sales days of the year.
The fact that mobile commerce accounted for close to one in five digital dollars, or 18.5%, spent on those two days is significant, comScore says, “because that percentage is far higher than we’ve ever seen in our quarterly spending data.” By comparison, mobile’s share of online retail spending in the third quarter was 10.8%, and in the fourth quarter of 2012 it was 11.3%. The research firm attributes the increase in mobile’s share partly to the trend of shoppers to buy on mobile devices from retail web sites after viewing products in a bricks-and-mortar store, as well as their shopping via smartphones and tablet computers while sitting at home.
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According to the Social Media Shopping Infographic, from a new study by RichRelevance, the data from nearly seven hundred million online shopping sessions show how social channels are impacting ecommerce and how they stack up against each other in the lead up to the 2013 Holiday Shopping Season.
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