CHALLENGES Luxury retailers & brands have a distinct set of buyers with unique buying behaviors and therefore must create immersive customer destinations that deliver high touch personalization and maintain brand

CHALLENGES With infinite destinations and endless itinerary options, travelers look to travel retailers and brands to offer curated options of holiday experiences that match their interests, budgets and level of

What is the Personalization @Practice Roadshow? With the huge success of the Personalization Summits in London and New York, we had so many of you request that we bring the

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As the Industrial Economy (with manufacturing at its core) gave way last century to the Service Economy, companies that are winning in the 21st century have that one thing figured

Top three trends in personalization

What is Personalization? Personalization or ‘customisation’ is the tailoring of an experience, product or service to suit an individual’s unique needs or circumstances. Most commonly used by retailers, personalization software

CHALLENGES Apparel retailers and brands must immerse shoppers in physical and digital environments that understand the art of personalization as it relates to the ever changing trends in fashion merchandising