CIO – Listening to the Inner Voice

David Selinger is in a business where mining data is crucial to delivering a personalized shopping experience. Yet, the CEO and co-founder of RichRelevance says that one of the most important lessons he’s learned as an entrepreneur is to listen to his inner voice even if facts and logic suggest a different direction.

 

 

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This post was written by RichRelevance

ABOUT RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.
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