Internet Retailer — “Recommendations vendor RichRelevance aims high with new system”
Trying to best Amazon.com is not an easy task. But that is what richrelevance is aiming to do with the introduction of myrecs, a new component of its richrecs suite of personalization and product recommendations technology.
The myrecs system creates a page filled with product recommendations organized by product type, customer behavior and visit chronology. The page serves as a way to navigate a retailer’s e-commerce site by recommendations.
