RichRelevance, a provider of personalization technologies, has released the Winter ’19 version of Personalization Cloud, enhanced with deep learning and natural language processing (NLP) to help marketers engage every customer as an individual with inspiring content, offers, and promotions in real time and at scale.
Regulators and advocacy groups have also voiced opposition. For example, during a speech at The Brookings Institution last December, Microsoft president Brad Smith said, “If we fail to think these things through, we run the risk that we’re going to suddenly find ourselves in the year 2024 and our lives are going to look a little too much like they came out of the book ‘1984.’”
New NLP for Recommend™ extracts textual insights to help promote new and long tail products immediately, and learns from in-session signals to increase relevance in real-time
Xen AI auto-discovers meaningful customer segments and affinities to rapidly identify under-performing and hidden segments and detect opportunities for increased revenue
Shoptalk 2019 – Las Vegas, NV – March 6, 2019 – RichRelevance, the leader in Experience Personalization, today announced innovations that allow digital leaders to apply Deep Learning (DL) and Natural Language Processing (NLP) to create the industry’s most memorable, relevant shopping experiences at scale. These latest enhancements to the Personalization Cloud, Hyper-Personalization, advance the industry beyond basic segment-based personalization to engage every customer as an individual with inspiring content, offers and promotions in real-time and at scale. The result is that digital marketing leaders understand each shopper’s unique goals throughout the customer lifecycle, and can deliver consistent, branded experiences across all channels to drive digital growth.
Many recommendation engines rely on patterns of consumer behavior — which are not very useful for new products that have no browsing or purchase histories.
That’s the view of Carl Theobald, CEO of shopping personalization platform RichRelevance, which announced Monday enhancements that are designed to overcome this “cold start” problem on retailers’ sites.
From Contact Centers, Executive Briefing Centers, Chatbots, Digital Kiosks, and more, enterprises can now create inventive and personalized customer experiences
eTail West – Palm Springs, CA – Feb 20, 2019 – RichRelevance, the global leader in Experience Personalization, today announced that the next generation of RichRelevance Build™ is helping enterprise customers extend their brand into new digital channels and use data to create innovative, personalized customer experiences.
Every business today understands the importance of competing on memorable experiences and is deploying some type of personalization in order to differentiate itself. However, as people spend more and more time online, they expect more from each digital interaction, and what passes for personalization is becoming increasingly insufficient.
RichRelevance, the global leader in Experience Personalization, today announced accelerated momentum for the company’s AI-driven personalization with over $35 billion in digital sales delivered to B2B and B2C leaders to date.
“RichRelevance is seeing incredible business momentum, capped with nearly 300% growth in AI-driven search personalization with our FIND product and our 9th consecutive year of 100% uptime over the Black Friday and Cyber Monday shopping weekend,” said Carl Theobald, CEO of RichRelevance. “We’re continuing to invest heavily in pragmatic AI technology that delivers and helps keep our clients ahead of the pack.”
Retail is undergoing a technological transformation that is driving retailers to automate redundant tasks and revamp their mobile strategies.
According to Gartner, worldwide retail tech spending will increase 3.6% to $203.6 billion in 2019.
Retailers are investing more in technology at a time when many firms are growing their mobile operations. In a study published in September by VoucherCodes and WBR Insights, 75% of senior retail executives from the UK and France said they plan to invest heavily in developing mobile apps, coupons and payments.