Direct Marketing News — “Unleash the power of search and analytics”

By David Selinger

Web site visitor footprints, real-time analytics, geographic micro-targeting and search engine strategies can optimize your marketing efforts. Four experts share how to use these technologies to drive sales.

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This post was written by RichRelevance

ABOUT RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.
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