Download the Forrester report: Total Economic Impact™ Of Relevance Cloud™
Like it. Love it. Prefer it: The Customer Preference Center Makes Shopping Personal
To be successful in omnichannel retail, brands need to combine the advantages of both e-commerce and physical retailing. The top brands in omnichannel follow strategies like leveraging physical stores as fulfillment centers and utilizing technology to engage consumers.
Download an excerpt of the L2 Intelligence Report: Omnichannel Retail
Essential eCommerce speaks to VP and general manager of EMEA at RichRelevance, Matthieu Chouard, about the importance of personalising the customer journey.
We are at the beginning of a significant journey to bring digital capabilities to the in-store environment and vice versa. Personalization should be a large component of this journey. Over the last couple of years, some retailers have deployed interesting omnichannel applications.
Please join RichRelevance on October 29 for a live webinar on personalization for today’s omnichannel consumer. Customers expect a seamless experience across all available channels, and this webinar will help you connect the dots between mobile, tablet, online and in-store touchpoints.
The Big Data revolution at Google, Facebook, Amazon and Apple has transformed the consumer journey across channels, and even helped turn a presidential election. This transition simultaneously poses tremendous challenge and opportunity to retailers.