RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.

Technology type determines what is creepy versus cool with AI

While consumers are now demanding transparency when it comes to artificial intelligence and data, they are willing to exchange their information for beneficial reasons.

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Shocking: Consumer Creep Factor Is High With Invasive Technologies

Sens. Ed Markey (D-Mass.) and Richard Blumenthal (D-Conn.) aren’t the only ones concerned about smart TV tracking technologies.

According to a recent survey of 1,010 U.S. adults, about a quarter of Americans are worried that their smart TVs are listening in on their conversations. The suspicions are higher among men, millennials and Gen X-ers (27 percent each), and highest for Republicans (30 percent).

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5 Killer Stats to Start the Week

From UK consumers wanting more transparency from retailers about AI, to less than a quarter of companies reporting GDPR compliance post deadline, here are all the stats you need to know this week….

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Half of consumers prefer a mix of AI and human shopping interaction

More than half (55%) of global consumers say that they prefer a combination of AI and human interaction in their shopping experience, yet only 10% of companies are willing to implement it, says a new study….

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Brits give thumbs down to emotion detection tech, RichRelevance

RichRelevance has released research which asked 1,047 UK consumers to rate a number of different technologies and trends as either ‘creepy’ or ‘cool’….

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UK consumers creeped out by retail technology that detects emotion

RichRelevance’s new survey suggests that a lack of understand may be putting shoppers off AI….

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RICHRELEVANCE REVEALS UK’S TOP ‘CREEPY’ AND ‘COOL’ TECH

The survey found tech that was previously in vogue has become less popular while new technologies have won favour with Brits…

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UK Consumers Still in the Dark on AI

Almost a third of UK customers are willing to share more personal data to improve their shopping experience, although they are less willing to hand it over than their European counterparts. ..

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