Experience personalisation company RichRelevance has launched its annual ‘Creepy or Cool’ survey – a look at consumer attitudes towards technology in the retail space…
8 of 10 Americans agree that companies are obligated to tell consumers when – and how – they are using AI in their business
NYC Personalization Summit, New York – June 20, 2018 – RichRelevance, the global leader in Experience Personalization, today released its 4th annual “Creepy or Cool” survey that provides insight into consumer preferences and opinions on cutting-edge technologies shaping the customer experience, including augmented reality (AR) and Artificial Intelligence (AI).
New Experience Browser™ and Data Science Workbench™ provide digital business leaders with unprecedented AI transparency, extensibility & control
NYC Personalization Summit, New York – June 20, 2018 – RichRelevance, the global leader in Experience Personalization, today announced RichRelevance Xen AI™, the next generation of open and explainable artificial intelligence (AI) focused on experience personalization. The culmination of more than ten years of AI and machine learning innovation, Xen AI delivers several breakthrough capabilities that allow digital leaders to perfectly blend human expertise and machine intelligence to deliver differentiated experiences at global scale – with confidence and control.
Strategic partnership augments RichRelevance Personalization AI with unique shopping data from Bazaarvoice’s Network of 6,000 brand & retail sites
San Francisco, CA – June 19, 2018 – RichRelevance, the global leader in experience personalization, and Bazaarvoice, Inc. today announced a strategic partnership to help brands and retailers deliver more engaging, memorable experiences to every shopper.
Don’t underestimate the power of a good search bar. According to a survey conducted by personalization platform RichRelevance, consumers continue to opt for good, old-fashioned search functions for their shopping experiences — not voice-activated assistants like Apple’s …
A recent RichRelevance survey shows that search capabilities are an important element for online shopping, yet retailers are struggling to make this a positive experience across all devices. Especially in the realm of voice-assisted shopping, consumers are skeptical of using this method for beginning the shopping journey.
Yet search is such an integral part of the shopping experience, as sessions using search account for almost half, 45%, of all e-commerce revenue. And as Mike Ni, CMO of RichRelevance says, “commerce has risen to the top of retail buzz,” but voice search is still in its infancy.
RichRelevance’s survey suggests that voice-enabled shopping is still in its infancy, and that consumers still feel more comfortable with being able to see images of products before making a purchase. Tech giants like Amazon, Apple, Google and Microsoft should be discouraged at survey results that show 63% of consumers don’t expect them to “eventually get it right” when it comes to voice-enabled shopping.
RichRelevance’s survey suggests that voice-enabled shopping is still in its infancy, and that consumers still feel more comfortable with being able to see images of products before making a purchase. Tech giants like Amazon, Apple, Google and Microsoft should be discouraged at survey results that show 63% of consumers don’t expect them to “eventually get it right” when it comes to voice-enabled shopping. But at least a younger generation of shoppers shows more willingness to use voice search. Almost half (43%) of people ages 18 to 29 have used voice search, compared with 30% overall. Young adults said they use Apple Siri (20%), Google Assistant (17%) and Amazon Alexa (11%) to shop.