Omnichannel personalisation solution enables consumer electronics retailer to deliver a more relevant, meaningful and memorable experience to consumers across every channel
East is to leverage RichRelevance’s RichRecs solution to deliver shopper-specific product recommendations across various channels. The fashion retailer says that it will be able to up-sell and cross-sell merchandise to increase sales and average order value (AOV), while creating a more engaging overall experience for consumers.
Personalisation enables online fashion retailer to deliver more relevant and memorable experiences to consumers across every channel
East has announced its selection of RichRelevance to personalise its customers’ shopping experiences at every touchpoint.
Fashion retailer East is focusing on creating a more personalised online shopping experience to boost customer loyalty.
The UK-based business will be looking to use real-time data to offer customers different style recommendations while they browse online.
Omnichannel personalisation solution enables the online fashion retailer to deliver more relevant, meaningful and memorable experiences to consumers across every channel
Online Shop für Lifestyle und Fashion bietet Kunden dank Omni-Channel-Personalisierung verbessertes Einkaufserlebnis auf allen Shopping-Kanälen.
It’s no secret that today’s shoppers want their favorite retailers to tailor promotions and communications to their individual purchasing habits. In fact, 86% of consumers – and 96% of retailers – said personalization has at least some impact on the purchasing decision, according to a study from Infosys.