RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.

RichRelevance reports milestone UK growth in 2012

Major customer wins, additional financing and industry accolades underscore the company’s leadership in the commerce industry

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Inside RichRelevance’s Epic Holiday Party #CoolAsIce

It all started with a cheesy holiday party invitation featuring cartoon-style ice skaters carving the words, “Cool As Ice” on a pristine San Francisco winter day (meteorologically impossible to freeze anything outdoor in SF, let alone an entire body of water).

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RichRelevance Shopper Insights Reveal New Consumer Patterns Emerging for Holiday 2012

New 2012 Holiday Shopping Insights Study identifies top trends in mobile, social and regional shopping

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MediaPost – Contexual Relevance in Email Marketing

RichRelevance’s Chief Scientist Darren Vengroff speaks on the science of email marketing at the MediaPost Email Insider Summit.

Click here.

MediaPost Communications is an integrated publishing and content company whose mission is to provide a complete array of resources for media, marketing and advertising professionals. MediaPost is the holding company for the following entities: MediaPost.com, the OMMA conferences (25+ events per year), Publications.MediaPost.com, OMMA & MEDIA Magazines, three annual award shows, and a suite of 50+ industry-focused email newsletters & blogs. 

Forget the "e" in eCommerce, It's All Commerce Now (Podcast)

Brand Fast-Trackers interviewed RichRelevance’s CMO, Diane Kegley last week about on and offline personalization. The podcast is available on iTunes, as well as on Stitcher.

Click here to listen.

This is a weekly podcast that features top brands, agencies and marketers as they discuss the business of brand building, and features execs from R/GA, Edelman, Beats by Dr. Dre, Ford, Nascar, etc.

CNBC — RichRelevance Metrics Quoted for Social Shopping

RichRelevance metrics on average retail order values across social sites featured on CNBC’s coverage of “Pinterest-Powered Holiday Shopping.”

Watch the video at CNBC

RichRelevance Unveils New Personalization Product Enhancements for Retailers

Company also announces appointment of Jake Bailey as Vice President for Product Marketing and Solutions

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iMedia Connection — "Measuring Retail Advertising"

How do you measure ROI in retail advertising? Jake Bailey, VP of Product Marketing and Solutions at RichRelevance, explains how in iMedia Connecetion.

Brian Leinbach, SVP, Systems Development and Field Services for Macy’s, recently said “90% of our customers research online at least occasionally before purchasing in a store.”  As consumers conduct this research, there’s no more powerful place to target them with advertising than on retail websites where they’re researching product information, reading peer reviews, and planning their offline shopping trip.

Read more at iMedia Connection

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